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All posts by Dr. Marcus Disselkamp

From Stagnation to Transformation: How Companies Can Shape the Future
Author avatar Dr. Marcus Disselkamp

From Stagnation to Transformation: How Companies Can Shape the Future

 The text emphasizes the importance of proactive innovation in times of economic uncertainty. It encourages businesses to focus on customer needs, explore new ideas, and create a culture of creativity and openness to drive success and competitiveness. The key is to embrace change, take risks, and implement innovative ideas to secure a successful future. Show post
Metaverse and Metaverse Business Models
Author avatar Dr. Marcus Disselkamp

Metaverse and Metaverse Business Models

 Tech giants like Facebook, Google, and Epic Games invest billions in the Metaverse - a virtual world beyond social media and gaming. It offers diverse opportunities like virtual travel, concerts, education, and more, driven by innovative digital business models and technologies like blockchain and NFTs. This evolving ecosystem creates shared value through partnerships and collaborations, shaping the future of digital platforms and economies. Show post
Cannibalize yourself - or you will be cannibalized!
Author avatar Dr. Marcus Disselkamp

Cannibalize yourself - or you will be cannibalized!

 The motto "Cannibalize Yourself" emphasizes the importance of embracing disruptive innovations and fostering a culture of continuous self-examination and adaptation in the face of digital transformation. It highlights the need for organizations to proactively innovate and evolve their business models to stay ahead in a rapidly changing market landscape. Show post
Who still needs intermediaries - The effect of disintermediation
Author avatar Dr. Marcus Disselkamp

Who still needs intermediaries - The effect of disintermediation

 Intermediaries play a crucial role in connecting buyers and sellers across various industries, but digital transformation is leading to disintermediation, where traditional middlemen are being bypassed. This shift is seen in sectors like fashion, music, travel, and insurance, with blockchain technology and smart contracts further accelerating the trend by automating processes and reducing the need for human intervention. Show post
Platforms are very popular, but they pose various risks.
Author avatar Dr. Marcus Disselkamp

Platforms are very popular, but they pose various risks.

 The rise of internet-based platforms like eBay, YouTube, and Amazon Marketplace has led to a new trend where companies aim to become platforms themselves. However, there is ambiguity about what defines a true platform, with some mislabeling themselves. Platforms create digital ecosystems by bringing together diverse providers and users to enhance value creation. This contrasts with function specialists and system integrators, which also offer competitive advantages in the digital age. Show post
Better to start with a few than to wait for everyone!
Author avatar Dr. Marcus Disselkamp

Better to start with a few than to wait for everyone!

 The text discusses the challenges companies face with changes and the importance of managing them effectively. It introduces the concept of viral change management, focusing on influential individuals and achieving quick wins to drive successful change. The approach emphasizes starting with visionaries and promoters, gaining momentum through small successes, and moving swiftly to build trust and engagement among all stakeholders. Show post