The text discusses the importance of job titles and designations in recognizing and appreciating employees. It highlights examples of creative titles like "Director of First Impressions" and suggests involving employees in choosing titles to boost morale and self-esteem.
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The text discusses the importance of excellent customer service encounters and introduces a tool called the "Impulse Generator Approach" to test performance in a company. It emphasizes being friendly, competent, quick, and individual to meet customer expectations effectively.
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