Lay the Building Blocks for Success through Good Cold Calling
Do I look good? Is my hair in place? What do I say to greet them? How do I start the conversation? These are the questions that come to mind when we have an important first meeting. Whether it's a job interview or even a first date. We want one thing, not to embarrass ourselves and above all, to convince. To convey to the other person:
"I am the right person". Unfortunately, it often happens that we overdo it or downplay ourselves – we pretend. If this happens, it's quickly over with the good first impression.
The first impression is crucial
The importance of the first impression has been proven by studies many times. After the first impression, it is difficult to prove oneself again. Our impression and demeanor determine whether the other person harmonizes with us. This is indisputable not only on a date, but especially in a conversation with a potential customer. The first impression is the invitation or rejection for a salesperson when it comes to cold calling. Approaching a new customer, winning them over. The customer doesn't know you, maybe not even the company. It is up to the salesperson to convince them in the first few minutes, if not seconds. The keyword is the right cold calling. This is obvious for salespeople, but the question still arises: "How do I approach the right cold calling?" Many salespeople are aware that they can only convince if they believe in their product, but in addition to a positive attitude, convincing the customer also requires loyalty and meeting them at eye level.
Always stay at eye level
Gaby S. Graupner, the current president of the German Speakers Association, author, trainer, and entrepreneur, deals with many of these questions. The speaker knows the obstacles that many salespeople face when it comes to cold calling. She knows the desires and fears of salespeople. She offers salespeople the optimal preparation for cold calling in a sales training. Over several days, she teaches how to align the customer's wishes and one's own goals through "
Sensitive Selling". The speaker shows salespeople how to conduct a functional customer analysis and find a way to successfully master future cold calling with the right questions. Always staying at eye level with the customer, achieving one's own goals, and remaining loyal to the customer.
For more information about Gaby S. Graupner and cold calling, please visit:
http://www.trainers-excellence.de/redner/gaby-s-graupner.html