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Anja Rücker

There is only one way to win!

Anja Rücker, former athletics world champion and Olympic medalist, translates her experiences from elite sports into inspiring keynotes for companies. As an entrepreneur in the health and sports sector, she demonstrates how discipline, motivation, and mental strength pave the way to success. Book Anja Rücker for your event and be inspired by her unique life story and motivational insights for executives, teams, and personal development.

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Sports, Olympians & World Champions

Languages

de
Anja Rücker
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Vita

Discipline. Perseverance. Success. – What We Can Learn from Elite Sports for Business

Anja Rücker is one of the great personalities of German athletics. With Olympic bronze, World Championship gold in the relay, and silver in the 400 meters, she has achieved athletic excellence – always driven by the desire to reach her full potential. Today, she applies this experience to her second career as an entrepreneur, personal trainer, and keynote speaker – with a clear message: success is trainable.

 

From World Champion to Entrepreneur – Discipline That Inspires

After her active career as a professional athlete, Anja Rücker founded her own business – a specialized sports and cryotherapy studio in Chemnitz, where she helps people achieve greater health, energy, and performance every day. Her expertise is incorporated not only into individual training plans but also into motivating keynote speeches for companies, executives, and teams who want to translate a sports mentality into their everyday business life.

 

Mental Strength Meets Entrepreneurship

In her lectures, Anja Rücker shares personal stories about setbacks, motivation, boundaries, and victories – honestly, motivating, and practically. She demonstrates how endurance, determination, and self-discipline from elite sports can be applied to entrepreneurial thinking and action. With her calm, clear demeanor, she encourages others to keep going, exceed their limits, and face challenges with a sports mindset.

 

Why Anja Rücker is the Perfect Speaker for Your Event

• Olympic medalist and world champion with a unique life story
• Entrepreneur in the health & sports industry with a focus on cryotherapy & training
• Authentic keynotes on discipline, motivation, and mental strength
• Inspirational insights for leadership, teamwork, and personal development

 

Book Anja Rücker for Your Event Now!

Experience how elite sports performance becomes an entrepreneurial mindset – with a speaker who doesn’t just talk about success but has achieved it through discipline and perseverance.

Topics

Startschuss49 - I can do it! From overcoming obstacles to success

  • How motivation and perseverance overcome any resistance
  • Dealing with setbacks: Using challenges as a springboard
  • Self-belief as the key to personal and professional goals

Starting shot49 - The fixed star in the universe! What teams teach us about strength

  • How to perform at your best as a lone fighter in a team - without remaining a wolf in sheep's clothing...
  • The art of collaboration: building trust and utilizing synergies
  • Overcoming challenges together and achieving your goals faster and more successfully

Startschuss49 - The courage to change! How to overcome boundaries and shape your future - the world is your oyster!

  • Realize visions: Recognize opportunities, clearly define goals and actively implement new possibilities
  • Leave your comfort zone: Look where you want to go!
  • Establish a winning mindset: Act boldly and decisively, even when the past wants to slow you down

Startschuss49 - You can make a new start every day! Success in balance!  

  • Systematic success: the right balance between tension and relaxation
  • Focus on body and mind: Integrate movement as the key to personal and professional balance
  • Find clarity, live mindfulness: Discover how mindful action activates your body and mind on a daily basis

References & Press

Sporting successes as a 400m sprinter:

  • Olympic bronze medal 1996 4x400m
  • World champion 1997 4x400m
  • Vice world champion 400m in 49.74 sec.
  • World Championship bronze 1999 4x400m
  • European Championship bronze 1994 4x400m

Awards as an athlete:

  • Silver Laurel Leaf as the highest sporting award of the Federal Republic of Germany
  • Honorary citizen of the town of Bad Lobenstein

Comments from participants:

 

Schmöllner Plauderstündchen  

On September 4, 2024, we invited Anja Rücker to Schmölln for our “Schmöllner Plauderstündchen” at the Hotel Reussischer Hof. In front of a packed room, we spent two hours chatting with her about her life, her sporting career with its successes and failures, her hobbies and her new challenge, her studio LongLifeFit in Chemnitz.

From the first contact six months earlier to the day of the event, Anja Rücker was very open-minded and helpful. Her friendly and relaxed demeanor created trust from day one and it was great fun to plan and carry out the event with her.

The feedback from our guests was also consistently positive. Anja Rücker and her team are an asset for every organizer and can be recommended.

Nice that we were able to get to know her!
Frank Hübschmann, sports and event presenter 

 

With team spirit to success - A motivational talk by Anja Rücker for our managers

Anja Rücker gave an impressive motivational talk for our managers, sharing her personal story as a former world champion in the 4 x 400 meter relay. The focus of the presentation was on team building and team strength. In an inspiring and captivating way, she explained how important cohesion and mutual support are in a successful team. It was only through team strength and team spirit that she and her team achieved their sporting goals. In doing so, she repeatedly built a bridge to everyday working life in a company. She showed impressively how a positive group dynamic in a team can achieve more than each individual can on their own. Her energetic and inspiring manner made it easy for our managers to immerse themselves in the content. Anja Rücker's authentic and dynamic presence left a lasting impression and gave new impetus to the management team.

Bernd Ingrisch, LT Lagertechnik Group GmbH 

  

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Presentation types

Required equipment

Equipment: Projector
Projector
Equipment: Headset
Headset
Equipment: Windows notebook
Windows notebook