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Speaker & Coach

Dr. Louis Perron

"I make presidents"

Dr. Louis Perron is an internationally sought-after political consultant, campaign strategist, keynote speaker, and expert in political campaigns, politics, and market research. For over a decade, he has successfully led candidates worldwide to electoral victory – from mayors to presidents, including a winning presidential campaign. As a lecturer in political marketing and a respected media commentator, he combines academic expertise with practical strategy. His strength lies in data-driven analysis, clear recommendations, and the ability to make complex decision-making processes understandable – delivering real value for businesses and B2B events.

Rates

Category

Politics, Demographics & Globalization

Languages

de de de de
Dr. Louis Perron
  • How to Win Election Campaigns in a Changing World | Louis Perron | TEDxZurich

  • Do Gen Z Votes Count Double?

  • The Best Way to Deal with Populists

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linkedin

16.000

Follower

facebook

36.000

Follower

Vita

When Power Becomes Strategy: Why Dr. Louis Perron Is in Global Demand
Dr. Louis Perron is an internationally sought-after keynote speaker, moderator, and expert in political campaigns, politics, and market research. Companies book him for high-level B2B events when strategic communication, power dynamics, and data-driven decision-making are key. As a Swiss political consultant, campaign strategist, and TEDx speaker, he has led dozens of candidates to victory worldwide – from mayors to heads of state. His unique strength lies in translating complex political strategies into actionable insights for business, leadership, and organizations.

Driven by Data, Experience, and Clarity
Dr. Perron currently serves as a lecturer in political marketing, a sought-after media commentator, and an international advisor to top-level candidates and decision-makers. His keynotes and moderations at B2B events stand out through sharp analysis, provocative insights, and strong practical relevance. Organizations benefit from his unique access to extensive data as well as his ability to transfer winning strategies from politics into business contexts.

Decisions at the Highest Level: Successes That Make the Difference
His career is defined by outstanding achievements at the highest levels: he has advised presidents, vice presidents, cabinet members, members of parliament, as well as leading figures from business, sports, and public life – all with one clear objective: to win. One of his greatest successes includes a presidential election victory. His approach is characterized by radical honesty, data-driven analysis, and clear, actionable recommendations – qualities that make him one of the most effective strategists in his field. Discretion and trust are always at the core of his work.

What Truly Moves Decision-Makers: Your Added Value on Stage
Why companies book Dr. Louis Perron as a keynote speaker or moderator for their B2B events:

  • Unique insights into power, strategy, and decision-making at the highest level
  • Transferable success strategies from international political campaigns to business and leadership
  • Straight talk instead of buzzwords: honest, data-driven insights with clear recommendations
  • International experience and multilingual expertise (English, German, French)
  • Inspiring keynotes with lasting impact for executives and organizations

Your Next Step Toward a High-Impact Event
Book Dr. Louis Perron now and elevate your B2B event with one of the leading experts in political strategy, campaigns, and decision-making dynamics.

Reality TV and Populism in Power – What You Can Learn from Trump for Your Strategy

  • How to strategically use attention, emotion, and polarization
  • How to craft simple messages that create maximum impact
  • How to leverage emotional communication to drive success

The Battle for Congress – How to Anticipate Political Power Shifts Early

  • How to understand and interpret the dynamics of the 2026 midterm elections
  • How to analyze political trends and apply them to your business
  • How to make strategic decisions based on geopolitical developments

Votes That Matter – How to Win People Over

  • How to truly understand and effectively target your audience
  • How to build trust and create lasting support
  • How to craft messages that stay top of mind

The Art and Science of Winning – How to Build Strategies That Succeed

  • How to turn data-driven insights into competitive advantage
  • How to plan and execute campaigns with precision
  • How to win majorities – in politics and in business

 

References & Press

Media Interviews:

  • Tagesspiegel
  • Die Zeit
  • n-tv

Publications & Features:

  • C-SPAN
  • Newsweek
  • USA Today
  • RealClearPolitics
  • The Guardian
  • The Times
  • Al Jazeera

Publications

Cover: Beat the Incumbent: Proven Strategies and Tactics to Win Elections

Beat the Incumbent: Proven Strategies and Tactics to Win Elections

ISBN : 1635768403

Amazon: Beat the Incumbent: Proven Strategies and Tactics to Win Elections

Podcasts

Podcast: Dr. Louis Perron - Beat the Incumbent

Newt's World (Podcast of Newt Gingrich, former Speaker of the U.S. House of Representatives)

Beat the Incumbent

Impressions

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Presentation types