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Speaker & Entrepreneur

Robin Schuster

Radio maker, speaker, trailblazer – and anything but quiet.

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Category

Marketing, Media & PR

Languages

de
Robin Schuster
Entrepreneur Robin Schuster
  • Was Isch Los? #139 - Robin Schuster (Geschäftsführer "Die Neue Welle" aus Karlsruhe)

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3.079

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Vita

Robin Schuster – Keynote Speaker and Media Expert for Modern Leadership, Personal Branding, and Radio Strategy

Robin Schuster is one of the most renowned keynote speakers and experts on radio, media, personal branding, and leadership in southern Germany. As an experienced media entrepreneur and managing director of one of the most successful local radio stations in Baden-Württemberg, he combines outstanding communication skills, leadership expertise, and strategic thinking. For anyone looking for a speaker who delivers clear impulses and captivating talks at their B2B event, Robin Schuster is the right choice.

Since 2018, he has been leading the radio station die neue welle and has significantly shaped its development with innovative concepts such as the women’s radio station Antenna Baden-Württemberg. At the same time, he actively contributes to political decision-making processes as a CDU state parliament candidate – with the goal of making business, society, and media fit for the future. His topics are highly relevant: modern leadership, digital brand building, regional media strategies, and political communication.

Robin Schuster began his career in the media world with a journalistic traineeship at DONAU 3 FM in Ulm. Alongside this, he completed a degree in Media Marketing at the Bavarian Academy for Advertising and Marketing (BAW) in Munich, focusing on business management skills and leadership competence. Whether as an editor, program director, or managing director – he understands how to think media processes holistically and implement them successfully.

Why you should book Robin Schuster for your B2B event:

  • Keynote Speaker with practical insights: Delivers content in a clear, inspiring, and impactful way.
  • Visionary media entrepreneur: Leads successful radio strategies and brand development.
  • Expert on modern leadership: Combines business acumen with social responsibility.
  • Understanding of politics & business: Brings perspectives together – tangible, relevant, persuasive.

Book Robin Schuster now – for your next conference, leadership event, or business gathering with vision. Inspire your audience with a speaker who connects business, media, and society.

Brand Human – Personal Branding between Authenticity and Impact

  • Trust is the new currency: How genuine personalities win with integrity and media power
  • Yesterday’s invisibility is over: How professionals turn into brands that turn heads and stay top of mind
  • Values instead of buzzwords: Why clarity and conviction matter more today than any title

Between Microphone and Mandate – Rethinking Political Communication

  • Enough with clichés: How plain speaking and digital dialogue build trust
  • Politics on air: Why likes aren’t enough – authenticity is the real currency
  • Those who don’t listen, lose: How leadership wins through genuine interest

Leading with Integrity – Leadership that Builds Trust and Wins People Over

  • Rethinking leadership: Why humanity in companies is no longer a “nice-to-have”
  • Courage to decide: How integrity, responsibility, and clarity make the difference
  • Corporate culture: How leaders with New Leadership shape teams and organizations

The Future Needs Roots – Regionality as a Strategic Success Factor

  • Home as USP: How local roots strengthen brands and build employee loyalty
  • Networking, not just net-working: Why real connections are worth more than any LinkedIn profile
  • Think global, act local: Why regionality is the new global

Radio Works! Why the Future Belongs to Audio

  • Why the voice moves more than PowerPoint: It goes in the ear, stays in the mind
  • Local beats global: How regionality is becoming sexy again – on air and in everyday life
  • From cassette recorder to AI: How radio reinvents itself without losing its soul

References & Press

State Media Award 2025

  • 51,000 listeners per average hour
  • 280,000 daily listeners
  • 725,000 people in the listening area

Voices:

“Many thanks to Robin Schuster, #dieneuewelle, for the detailed insights into the radio and media landscape – especially for drafting a position paper for the CDU Economic Council of Baden-Württemberg on the topic ‘Strengthening Media as a Driver of Democracy and Innovation – Creating Framework Conditions for the Success of Private Journalism’.

As an internet agency, we at Navigate AG – Die Internetagentur also see ourselves as media professionals and actively support and advocate measures to increase media literacy.”
– Roland Löffler, CEO, Navigate AG

Impressions

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Presentation types

Required equipment

Equipment: Projector
Projector
Equipment: Headset
Headset
Equipment: Microphone
Microphone
Equipment: Windows notebook
Windows notebook