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Christof Schmid

"Future NOW - Modern communication for more success"



Digitalization, Innovation & Future


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Christof Schmid

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As the former Head of Communications at Twitter Germany, Christof Schmid takes you into the world of modern communication and innovation - in a clear, entertaining and inspiring way. 

He provides a motivating insight into the latest technologies and trends in communication, such as AI, Mixed Reality and brand storytelling

His clients include board members, managing directors, entrepreneurs as well as marketing and sales teams from DAX companies to start-ups. 

They use modern communication to build trust, generate more sales and ensure qualified employees

His method is the essence of many years of communication management for national and international companies and collaborations with story brands such as Disney and Cirque du Soleil. He has worked with world stars such as Tina Turner, Phil Collins and Bryan Adams.

Christof Schmid is also head of the CommTech Academy and the technology cluster with the aim of actively shaping the digital transformation of communication in Germany and Europe. 

In addition, the book "Success Factor CommTech" was published by SpringerGabler in June 2023.




How to start communicating in a modern way immediately and use innovations successfully

  • How are new technologies changing communication in professional life? 
  • What do companies need to do now to successfully master the digitalization of communication? 
  • How can you as a company benefit immediately from topics such as artificial intelligence, mixed reality and creative storytelling?



How to win over GenZ with modern communication

  • What makes the young generations from GenZ to Gen Alpha tick? 
  • How can we break down prejudices between the generations and strengthen teamwork? 
  • How can modern communication reach all employees, ensure identification and promote respectful, empathetic and authentic cooperation?


From storytelling to storyselling  

  • How do you as a company create a modern and contemporary selling story? 
  • How do you become visible in the jungle of possibilities in an effective, targeted and measurable way?
  • How do you achieve higher sales through the emotional power of StorySelling, where the focus is on the customer's needs and experience?


The power of authentic leadership communication

  • How do you as a manager gain the necessary attention and trust of your employees?
  • Why is modern leadership communication more authentic and effective and how do you use it? 
  • How do you use the most important communication hacks to win over customers, employees and, above all, future applicants so that you are not left behind by the competition?


References & Press

Extract of company references:
AUDI AG, Disney, Barmenia, EndemolShine Germany, Cirque du Soleil, Hager Horton International, Bundesverband für die Immobilienwirtschaft, Universität Leipzig YessPress and many more.


"Thank you for the inspiring presentation, which made it clear: A good story entertains, is instructive and gives strength to master many situations and, above all, to inspire others."
Richard Tigges, Director Global Strategic Communications/AUDI AG


"Christof Schmid combines entertainment and knowledge transfer like no other. Anyone who works with Mr. Schmid can have high expectations and will certainly not be disappointed."
Thomas Wetzel, Business Unit Manager/Hager Horton Consulting


"Christof is a great, attentive and motivating trainer. We real estate experts from BVFI booked him for two days as a storytelling coach for our Immoboot Camp event. The topic of visibility was presented to us in a very pleasant way and it was easy for us to implement it ourselves thanks to his amusing and self-deprecating manner - no one was shown off, but rather well guided and motivated to present themselves. Highly recommend!"
Ingrid Zoric, Managing Director/Architecture & Real Estate Office


2024 Top 100 Expert of the BVMID (Federal Association of SMEs in Germany)

2023 Top Expert Success Magazine



Erfolgsfaktor CommTech

ISBN : 3658401680

54.99 €


Ausgezeichnetes Expertenwissen

ISBN : 3949869654

19.99 €



Moderne Kommunikation mit Christof Schmid

Hubert Neubacher I Geschäftsführer und Inhaber Barkassen-Meyer I 01

STORY UP! - Moderne Kommunikation mit Christof Schmid

Jörg Rositzke I Geschäftsleitung I Hamburg 1 I 02

SYSTEMKOMPETENZ - Weil 100 Prozent erst der Anfang sind

Interview mit Christof Schmid ehem. Head of Communications bei Twitter Deutschland

Mindset Giganten

Christof Schmid - Die Kraft des Geschichtenerzählers


Expert Marketplace - Christof Schmid - Impressions 0
Expert Marketplace - Christof Schmid - Impressions 1
Expert Marketplace - Christof Schmid - Impressions 2
Expert Marketplace - Christof Schmid - Impressions 3
Expert Marketplace - Christof Schmid - Impressions 4

Presentation types

  • Business talk

  • Interview

  • Workshop

  • Impulses and motivation

  • Infotainment

  • Audience interaction

  • Online lecture

  • Practical relevance

Required equipment