Daniel Pflieger

Playful growth!

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Digitalization, Innovation & Future

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Daniel Pflieger
Entrepreneur Daniel Pflieger
  • Kreativität oder Kriminalität? Durch Unfug zu einer schöneren Welt!

  • Daniel bei Oliver Geisselharts Braindays

  • Daniel zieht blank - Vortrag Pecha Kucha Night

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Vita

Daniel Pflieger keynote speaker and passionate entrepreneur is the creativity expert who creates worlds of experience “playfully”. For him, the world is a gigantic playground - in the truest sense of the word. For over 15 years, he has been developing geocaches and treasure hunts for shopping and marketing experiences. This passion led to the founding of the world's first geocaching marketing agency and the unique geocaching travel agency. His activities have grown to unbelievable dimensions: from secretly placed pianos to guerrilla zoo openings and streets that are given new names overnight. His subversive workshops challenge the establishment and show how to circumvent German bureaucracy with a wink. In his talks, he deliberately breaks with convention and fuels the fire of provocation: his, 'Scheiss-Vortrag' inspires business start-ups and his chaos consulting offerings are designed to irritate and stimulate creative thinking. His work is driven by strong values and is at the same time wonderfully unconventional & effective. Daniel Pflieger encourages people to change their perspective and break new ground.

Topics

Experience marketing - how to sell smarter through play

  • How to “gamify” your sales and business processes 
    Create awareness and trigger growth
  • What you can learn from Pokémon Go, geocaching & Co. for your marketing and sales processes 
  • How to be inspired by rock bands such as Rammstein and Green Day and take your brand experience to a new level


From absurd to ingenious - discover your “shit idea” and test its marketability

  • How to find the right sales story that significantly increases the value and appeal of your products
  • How to test the marketability of your ideas quickly and easily
  • How your idea has what it takes to become a bestseller
  • Insights into the world of the absurd - what you can learn from the world's weirdest sales ideas

 

Creativity without limits - learning from the masters of the unusual

  • The art of making the impossible possible and how to become a brand
  • How to generate radiance and become visible with guerrilla marketing
  • How to break boundaries with unusual creativity techniques and significantly expand your playing field 

References & Press

Daniel Pflieger's unorthodox approach has already won the trust of well-known companies such as:

  • LTU
  • Globetrotter
  • Hugendubel
  • Centerparcs
  • Sony Music
  • Kiddinx and much more.

Podcasts

Podcast: Daniel Pflieger - Machen statt Quatschen | Geheimpunkt – Die Schatzsuche – "Wir sind keine Spinner, die um 11 Uhr zur Arbeit kommen."

detektor.fm – Das Podcast-Radio

Machen statt Quatschen | Geheimpunkt – Die Schatzsuche – "Wir sind keine Spinner, die um 11 Uhr zur Arbeit kommen."

Podcast: Daniel Pflieger - #57 Daniel Pflieger

MUTSTIFTER PODCAST

#57 Daniel Pflieger

Impressions

Impressions: Daniel Pflieger - 0 Impressions: Daniel Pflieger - 1 Impressions: Daniel Pflieger - 2

Blog

Why you should make more mischief

Why you should make more mischief

The author enjoys creative mischief like renaming streets, opening zoos, and hiding pianos, even though these projects don't generate money. He believes it helps overcome fear, gets attention in the media, and makes the world more beautiful.

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