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Jan Bechler

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Successfully shaping digitalization: Future strategies for management, marketing & retail

Jan Bechler is one of the most influential figures in the German digital industry and an expert in digital business models, online marketing, and digital transformation. As a founder, investor, digital strategist, and top speaker, he helps companies to enter new markets and unlock growth potential. With over a decade of experience and successful internet companies, he offers profound expertise, entrepreneurial know-how, and inspiring speeches. As a co-organizer of the Online Marketing Rockstars and recognized by industry media, Jan Bechler is in high demand nationally and internationally. Book him for forward-looking impulses and concrete strategies for digital transformation.

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Digitalization, Innovation & Future

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Vita

Thinking Digitally, Shaping the Future: Jan Bechler – Entrepreneur, Digital Strategist & Top Speaker in the Digital Economy

Jan Bechler is one of the most influential figures in the German digital industry – as a founder, investor, digital strategist, and keynote speaker. For over a decade, he has been helping companies successfully develop digital business models, tap into new markets, and unlock growth potential in online marketing.

Entrepreneur, Visionary, Innovator


After holding positions at RMS and Axel Springer, where he initiated digital transformation processes, Jan Bechler founded several successful internet companies starting in 2011. His agency, Finc3 Marketing Group, was sold to an international private equity investor in 2022 – a testament to the scalability and relevance of his digital strategies.

Award-Winning and In-Demand – Nationally and Internationally

As a co-organizer of the Online Marketing Rockstars (OMR) festival, Jan Bechler is a core member of the digital community. Leading industry media such as Werben & Verkaufen (Top 10 Digital Strategists) and Horizont (Top 50 Rockstars of the Digital Industry) have recognized his impact. He captivates audiences with a unique combination of expertise, entrepreneurial experience, and engaging stage presence – delivering content that is insightful, practical, and inspiring.

Why Jan Bechler Is the Ideal Choice for Your Event

  • Internationally successful founder and digital entrepreneur
  • Strategic advisor to leading brands such as Bosch, Unilever, Zalando, and Springer
  • Top speaker on digitalization, e-commerce, and online marketing
  • Recognized by industry media as a thought leader in the digital economy
  • Perfect for digital summits, entrepreneur forums, marketing congresses, and leadership events

Book Jan Bechler now – and gain forward-thinking insights and actionable strategies for digital transformation.

Topics

Digitalization Disruption E-commerce Social Media Generational Development

Disrupt your business: turn your industry on its head - before others do

  • Discover why digitalization will change every company - including yours!
  • What makes the big digital players successful? Learn from the success mechanisms of Amazon, Google & Netflix
  • Talents, processes, business models: How to successfully put your company on the path to digitalization

 

B2B digital marketing

  • Performance marketing now dominates the marketing mix, and not just for consumer brands. In the B2B context, too, marketing and sales managers must increasingly understand and measure the efficiency of their marketing measures.  How does modern B2B performance marketing work via Linkedin, Google or Meta, but also via offline channels such as trade fairs and the like?


From Bricks&Mortar to Bricks&Clicks

  • Digitalization in retail is more than just e-commerce, tools, technologies and software are also changing stationary retail - the presentation shows how retailers of different sizes can adapt to these challenges.


Successful retail in the digital world - getting started in e-commerce

  • Amazon, online store & POS - How digitalization is changing retail
  • From bookstore to the world's largest online retailer - How Amazon is shaping e-commerce and what this means for your company
  • “If you can't beat them, join them!” - How to use Amazon, ebay and co. as growth levers for your online business

 

Further lecture topics:

How to become a rockstar on social media

Generation Y - Who they are and what they want

“New work” is not ‘no work’ - How to make your company fit for new working environments

References & Press

Jan Bechler runs Finc3, the international digital agency group he founded, with almost 100 employees and offices in Germany, Spain and Slovakia. The industry magazine “W&V” voted him one of the “TOP 10 data strategists of German marketing agencies”. Media such as Handelsblatt, WELT and FAZ describe him as one of the leading experts in digital marketing and digitization.

For many years, Jan Bechler was responsible for the MEDIA ENTREPRENEURS innovation initiative at Axel Springer SE, where the digital business now accounts for 70% of total sales. This also included the founding of hy!, which is now managed by Christoph Keese and Lars Zimmermann and supports large international companies in matters of digital transformation.


References (excerpt):

Rolls Royce

Axel Springer SE

Gruner + Jahr

Telefonica O2

Sonepar

KfW

RWE / innogy

Sonos

E.ON

Dextro Energy

XING

INTERACTIVE WEST

BEIERSDORF

Robert Bosch

Vodafone

thyssenkrupp

Hubert Burda Media
(Ongoing)

Presentation types

Required equipment

Equipment: Projector
Projector
Equipment: Laptop
Laptop
Equipment: Headset
Headset
Equipment: Apple notebook
Apple notebook