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Dr. Josef Braml

Upheavals in world politics and the global economy: Only a few see the risks and opportunities.

Dr. Josef Braml, USA expert and Europe Director of the Trilateral Commission, analyzes the implications of the great power rivalry between the USA and China for Germany and Europe. As a PhD in political science and experienced banker, he writes award-winning books and articles in leading media outlets. In his presentations, he provides practical explanations of the key players in the power struggle of American economy and politics, as well as complex economic issues in geo-economic and geopolitical contexts. Drawing from his experience in Washington, the World Bank, and leading think tanks, he analyzes transformative trends and presents actionable options. Dr. Braml is a sought-after expert who simplifies complex issues effectively.

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Politics, Demographics & Globalization

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Vita

Empowering Brands Through Personality & Storytelling

Ellis Kasslatter is a branding expert, storyteller, coach, and keynote speaker – and above all, a passionate entrepreneur. As managing partner of Visual2, she supports companies and individuals in emotionally enriching their brand identity and anchoring it in effective communication. Her mission: to help people, brands, and organizations tell their story in a way that makes them visible, relatable, and successful.

Communication with Emotion & Impact

Ellis Kasslatter began her career as the managing director of the largest tourism association in Northern Italy. She then led the market launch and brand development of renowned companies such as Mammut, Elan, and Canada Goose in Italy. With over 20 years of hands-on experience, she knows what works in communication – and how emotional branding can captivate customers, position brands, and motivate teams.

Practical, Inspiring & Full of Personality

In her keynotes, coaching sessions, and workshops, Ellis Kasslatter inspires with a refreshing mix of real-world knowledge, authenticity, and positive energy. She equips her audience with practical tools to make their uniqueness visible – and to build strong emotional connections. Her focus: personality as a key to success. Her message: embrace your voice, communicate with clarity, and ignite passion for what you do.

Why Ellis Kasslatter Is the Right Choice for Your Event

  • Branding with Personality – Emotional. Clear. Authentic.
  • Real-World Experience – 20+ years in marketing and leadership
  • Built Successful Brands – Mammut, Elan, Canada Goose, and more
  • Inspiring Speaker – Relatable, motivating, and full of energy
  • Strategic & Creative – Tools and techniques you can use right away
  • Strengthen Your Brand with Emotion, Authenticity & Strategic Clarity

Book Ellis Kasslatter as your speaker, coach, or inspiration for your event. Get in touch today for a non-binding inquiry!

Topics

Economy Politics Europe USA Globalization

The American patient - Risks and market opportunities in the USA

  • The borrowed recovery - Who pays the bill?
  • Buy American - Who is America's protectionism hurting?
  • America's infrastructure renewal - Market opportunities for Europe
  • New Energy in America - Opportunities for Europe's New Green Deal

Global political changes - Geo-economic opportunity & risk analysis for companies

  • America's global competition with China - Where does that leave Europe?
  • Dissolution of the liberal world trade order - Effects on German politics and economy
  • Geoeconomics - the economy as an instrument of power 
  • Resilience instead of efficiency - global power struggle for value chains
  • Tectonic power shift in the global economy - from globalization to regionalization
  • Europe's unity as a success factor in global competition with America and China

Economic growth - the guarantee of success for stability and social peace in Europe

  • Europe's Marshall Plan as an opportunity for institutional investors
  • Global rules and institutions as a basic prerequisite for Europe's trade success

References & Press

“I am thrilled with how clearly Josef Braml got to the heart of complex issues. I have heard many lectures in my life - this was by far the best.” 
Heinrich Schmidhuber, former Managing President of the Bavarian Savings Banks Association and member of the Executive Committee of the German Football Association


“Thank you very much for giving such a pointed presentation at the Fonds Professionell Congress. The feedback from the visitors was excellent. The topic was very well received and the global perspective is the starting point for a competent strategy in asset management.” 
Philipp Baar-Baarenfels, Director Austria, AXA Investment Managers Deutschland GmbH


“On behalf of the DIHK SME Committee, we would like to thank you for the highly interesting exchange with you. You provided the participants real insider knowledge about the tectonics of US politics, which they cannot get from the media.” 
Ingo Schwarz, Chairman of the DIHK SME Committee and Dr. Marc Evers, Head of the SME, Start-ups and Business Succession Department


“A true expert on the subject devotes himself to one of the most important topics of our time: the dismantling of American democracy.” 
Dr. Claus Kleber, author, award-winning journalist and long-time presenter of ZDF-heute journal


“Josef Braml is considered one of the greatest experts on the USA.”
Handelsblatt.

 

 

Award:
He received the prestigious International Book Award at the Frankfurt Book Fair for his book “The American Patient”. Prior to this, he was named one of Handelsblatt's ten best business books.

Publications

Cover: Trumps Amerika - auf Kosten der Freiheit: Der Ausverkauf der amerikanischen Demokratie und die Folgen für Europa

Trumps Amerika - auf Kosten der Freiheit: Der Ausverkauf der amerikanischen Demokratie und die Folgen für Europa

ISBN : 3869950943

7.95 €

Amazon: Trumps Amerika - auf Kosten der Freiheit: Der Ausverkauf der amerikanischen Demokratie und die Folgen für Europa
Cover: Die transatlantische Illusion: Die neue Weltordnung und wie wir uns darin behaupten können (Beck Paperback)

Die transatlantische Illusion: Die neue Weltordnung und wie wir uns darin behaupten können (Beck Paperback)

ISBN : 3406785026

16.95 €

Amazon: Die transatlantische Illusion: Die neue Weltordnung und wie wir uns darin behaupten können (Beck Paperback)
Cover: Der amerikanische Patient: Was der drohende Kollaps der USA für die Welt bedeutet

Der amerikanische Patient: Was der drohende Kollaps der USA für die Welt bedeutet

ISBN : 3886809986

23.99 €

Amazon: Der amerikanische Patient: Was der drohende Kollaps der USA für die Welt bedeutet

Blog

Secret dismantling of the state
Thumb: Dr. Josef Braml Dr. Josef Braml

Secret dismantling of the state

Trump is transforming the US administration into a non-governmental organization by reducing state influence on the economy and people's lives. His strategic goal is clear and resonates with the business sector and Republicans, despite criticism for his moral ambivalence. Through budget cuts, personnel policies, and judicial appointments, Trump is consistently reducing the state's power, potentially leading to a financial collapse and a standstill for future governments.

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