Klemens Skibicki has been Professor of Marketing and Market Research at the Cologne Business School in Cologne since 2004. After graduating in business administration and economics from the University of Cologne, he received his doctorate in economic history in 2001. Since the beginning of 2010, Klemens Skibicki has been the scientific director of the German Institute for Communication and Law on the Internet (DIKRI) at the Cologne Business School. His focus in research and teaching is on the development and application of sustainable digitization strategies. With this knowledge, he advises well-known medium-sized and large companies with PROFSKI Management Consulting. From 2013 to June 2018, Skibicki was a member of the "young digital economy" advisory board in the Federal Ministry of Economics, and since 2015 he has also been a digital ambassador for the Minister of Economics of North Rhine-Westphalia. He is also invested in various digital start-ups.
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Klemens Skibicki has been Professor of Marketing and Market Research at the Cologne Business School in Cologne since 2004. After graduating in business administration and economics from the University of Cologne, he received his doctorate in economic history in 2001. Since the beginning of 2010, Klemens Skibicki has been the scientific director of the German Institute for Communication and Law on the Internet (DIKRI) at the Cologne Business School. His focus in research and teaching is on the development and application of sustainable digitization strategies. With this knowledge, he advises well-known medium-sized and large companies with PROFSKI Management Consulting. From 2013 to June 2018, Skibicki was a member of the "young digital economy" advisory board in the Federal Ministry of Economics, and since 2015 he has also been a digital ambassador for the Minister of Economics of North Rhine-Westphalia. He is also invested in various digital start-ups.
Klemens Skibicki tailors his lectures to the industry of the organizer. In his assessment as a marketing professor with the unorthodox background of an economic historian, he looks at what is currently changing our society massively and sustainably from a different perspective.
Digital transformation - more a matter of the mind than technology!
Leadership, recruiting, loyalty or motivation - proximity to people is a challenge in the digitally networked age!
Personal branding - a buzzword between hype, blah blah and important proximity to people!
People remain the focus and digitalization and artificial intelligence will not change that!...or will they?
Germany in (n)anywhere in the digitally networked age.
Futurology - why should you perhaps rather listen to an economic historian?
Practical relevance