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Speaker

Dr. Marc Schumacher

What a time to be alive - Why EVERYTHING is changing!

Dr. Marc Schumacher is an internationally sought-after keynote speaker and thought leader on the future of retail. As a renowned marketing and retail expert, he advises global brands such as Nespresso, Mercedes-Benz, and Adidas. His provocative and clear communication style makes him a source of inspiration for decision-makers at the C-level. As Managing Partner at LIGANOVA, he develops innovative strategies for the brand worlds of tomorrow and is present at top international events. With a broad network and a strong sense for future trends, he is a leading figure at the intersection of business, design, and innovation.

Rates

Category

Sales, Service & Sales Management

Languages

de de
Dr. Marc Schumacher

Vita

Relevance & Reach: Why Dr. Marc Schumacher Convinces

Dr. Marc Schumacher is an internationally sought-after keynote speaker, entrepreneur, and thought leader on the future of retail. As a renowned marketing and retail expert, he advises global brands such as Nespresso, Mercedes-Benz, Chanel, and Adidas, and is one of the most influential voices when it comes to brand staging, customer experience, and transformation in brick-and-mortar retail. His provocative yet clear language makes him a source of inspiration for decision-makers at the C-level.

Thought Leader, Entrepreneur, Speaker – Current Projects & Achievements

As Managing Partner at LIGANOVA, the market leader in brand communication in physical spaces, Dr. Schumacher designs innovative strategies for the brand worlds of tomorrow. He is present at top international events such as the World Retail Congress in Dubai and the GDI Retail Summit in Zurich. As a guest lecturer at HHL Leipzig, he shares his knowledge with the next generation of executives – at the very place where he earned his doctorate. His wide-reaching network, in-depth industry knowledge, and strong sense for future trends make him a standout player at the intersection of business, design, and innovation.

From Hugo Boss to the International Stage – Career Highlights

His career began at prestigious brands such as Hugo Boss and Breuninger, where he took on responsibility early on. At the age of just 34, he became Chief Retail Officer and a board member of a publicly listed S-DAX company – a milestone that underscores his ambition. Since then, Dr. Schumacher has shaped the transformation in retail and marketing as an entrepreneur, strategist, and consultant.

Why You Should Book Dr. Marc Schumacher for Your Event

  • High relevance for business events focusing on innovation, retail & brand leadership
  • International experience at top conferences & executive formats
  • Clear, provocative presentation style with high practical value for decision-makers
  • Strong stage presence and ability to communicate complex topics in an inspiring and accessible way
  • Expertise at the intersection of future trends, digitalization, and brand communication

Book Dr. Marc Schumacher for Your Event Now

Topics

Future Disruption Change Innovation

The New Normal – Post Covid-19 Marketing & Consumption Habits

  • Covid-19 must be understood as an unprecedented stress test with long-term consequences
  • Why the New Normal is not a fixed scenario but means constant change
  • Why the unprecedented economic impact also brings new opportunities
  • What the “butterfly effect” has to do with the German economy
  • Why overdue corrections are accelerated by Covid-19 and what consequences follow

The Experience Economy

  • Why the experience economy has not lost importance but gained it
  • Why brand, service, and product experience are CEO-level topics
  • How to make your company more profitable through the right experiences
  • How experience dimensions help generate higher revenues
  • How to move from the sales funnel to the sales loop

The Future of Retail

  • Retail is not a store – retail is a capability!
  • How to expand and successfully apply your retail capability
  • Why we must move away from transaction-based locations
  • Why retail as a business model and retail as a capability must be viewed separately
  • Where the secret of the future “retail world” lies

New Topic Proposal:

Future Retail – Rethinking Brand Leadership

  • How to stage your brand emotionally and relevantly in the physical space
  • Why brick-and-mortar retail is not dead – but must be reinvented
  • Best practices of global brand strategies from the luxury and lifestyle sector

Transformation Requires Attitude

  • How bold brands create true relevance through provocative communication
  • What decision-makers now need to know about customer experience
  • Between disruption and design: how transformation truly succeeds

Executive Impulses for Decision-Makers

  • Why new leadership strategies in retail are needed
  • International insights into trends, networks, and innovation power
  • How to balance vision, brand, and commercial success

References & Press

References

  • Mercedes Benz
  • Handelsblatt
  • Disney
  • Design Offices 
  • MARKANT Group
  • hospitalityInside 
  • H + P Hachmeister and Partner 
  • Art-Invest Real Estate Management 
  • LODEN-FREY
  • CLOSED
  • Augustiner Bräu
  • MIGROS 
  • GDI Gottlieb Duttweiler Institute
  • dm-drogerie markt 
  • Breuninger
  • South by Southwest® (SXSW®)
  • German Retail Congress

Impressions

Impressions: Dr. Marc Schumacher - 0 Impressions: Dr. Marc Schumacher - 1 Impressions: Dr. Marc Schumacher - 2

Presentation types

Required equipment

Equipment: Projector
Projector
Equipment: Internet/WiFi
Internet/WiFi
Equipment: Headset
Headset
Equipment: Apple notebook
Apple notebook