Nico Gundlach

It's worth fighting for a strong idea!

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Category

Industry, Economy & Finance

Languages

de
Nico Gundlach
Entrepreneur Nico Gundlach
  • Knallhart Nachgefragt mit Kreativ-Experte Nico Gundlach

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  • 4 Arten der Positionierung | Nico Gundlach

  • Die Challenge die dein Leben verlängern kann | Nico Gundlach

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Vita

Nico Gundlach is an entrepreneur, keynote speaker, author and expert in executive marketing. Over the past 20 years, his award-winning brand agency, Bestes Pferd im Stall, has supported companies throughout Europe with positioning and brand management projects. The special focus in this context is on the area of executive marketing. The success factors of strong brands are transferred to the work of managers in order to noticeably increase their effectiveness. The extraordinary thing about this is the close cooperation between client and agency in the first co-creation campus in Europe founded by Nico Gundlach and his business partner. He and his team also pass on their expertise as trainers and lecturers at the company's own management academy and at various universities of applied sciences.

Topics

FUTURE SKILL "Creativity"

  • Why creativity is becoming increasingly important in times of digitalization & change.
  • How creativity has a positive influence on sickness rates as well as employee retention & recruitment.
  • How to activate the creative potential of your teams & secure competitive advantages.
  • How to optimally prepare & assemble creative teams.
  • How to create space for creativity & synchronize it with your daily business.
  • Creativity as the key to disproportionate customer-centeredness.

Storytelling - REACHING PEOPLE EFFECTIVELY.

  • How to actively use the power of storytelling for your presentation success.
  • Which tools & techniques you can use to create emotional stories & images from numbers, data and facts.
  • What the pattern of a good story consists of & how you can make it applicable to you.
  • How to attract different types of people to your side with just a few sentences.
  • How to keep your audience's attention active throughout the presentation.
  • How to use the strengths of storytelling in remote presentations.

BE REMARKABLE - THE LEADER AS A BRAND.

  • What distinguishes successful brands.
  • What leaders can learn from the world of brands.
  • How to clearly define the core of your leadership personality.
  • How to position yourself as a brand in the organization & increase your effectiveness.
  • How to create trust & increase the commitment of your team in the long term.
  • What tools your personal leadership coordinate system should include.

PITCH PERFECT - THE ART OF WINNING COMPETITIVE PRESENTATIONS.

  • Why & how you should secure the optimal pitch position.
  • Which media you use to create a differentiating setting.
  • How to ideally adjust strategy, tactics & mindset.
  • Which mistakes you should avoid at all costs.
  • How to consciously integrate "magic moments" into the presentation.
  • Why price plays (almost) no role in the presentation.

References & Press

ACHAT Hotels, Akademie Deutscher Genossenschaften, Bundesagentur für Arbeit, Deutsche Apotheker- und Ärztebank, Deutsche Bank AG, Deutsche Post AG, Deutscher Sparkassen Verlag GmbH, ECKD Service GmbH, Evangelische Bank eG, Frankfurter Allgemeine Zeitung, Goethe University Frankfurt am Main, INKU Jordan GmbH & Co. KG, Jobcenter Leipzig, Jobcenter Team Arbeit Hamburg, K+S KALI GmbH, KARON Beratungsgesellschaft mbH, Kasseler Sparkasse, Kreissparkasse Schwalm-Eder, Komet Group, State of Hesse, Marketingclub Nordhessen, Marketing-Gesellschaft Oberlausitz-Niederschlesien, Sartorius AG, Sparkasse Borken, Technoform Group, University of Kassel, VR Bank Südliche Weinstraße-Wasgau, W. & L. Jordan GmbH, Wirtschaftsförderungsgesellschaft Werra-Meißner

Publications

book

Die Kunst, Menschen zu begeistern: Wie man Aufträge gewinnt mit dem perfekten Corporate Pitch

ISBN : 3868818758

17.00 €

amazon

Presentation types

  • Business talk

  • Interview

Required equipment

Headset
Headset
Windows notebook
Windows notebook
Flipchart
Flipchart
Presentation Case
Presentation Case