Dr. phil. Stefan Strauss

Marketing - Media - Myths

Dr. phil. Stefan Strauss, knows the world of marketing in all its facets. He founded his first web agency in 1999 at the age of 21 and helped clients such as WDR and ARD to achieve greater visibility in a newly emerging medium. His appointment as Professor of Business Administration at the FOM in 2011 enabled him to support both his clients and more than 20,000 students. In addition to his teaching activities, Stefan Strauss conducted research at the KCM² (Competence Center for Marketing and Media Management) and recognized the necessary fusion between sales and marketing in the digital age. A new discipline emerged: SMarketing. After finishing his teaching career, he applied this insight in his agency STRAUSS MEDIA with a focus on inbound marketing. He has been a successful Hubspot CRM Gold Partner since 2020. In his keynotes, workshops and consultations, Stefan Strauss inspires his participants with his charming honesty, well-founded expertise and concrete recommendations. His clients include all companies that have understood that customer relationship management is digital gold. In addition to marketing, Stefan Strauss loves the German silent movies of the 1920s and is one of the few experts in this field.

Rates

Vita

Topics

No blah blah and a lot behind it - online marketing myths revealed

"Not seeing the wood for the trees." - Finally recognizing your own goal
Understanding the world of online marketing - Why the button makes all the difference
Clash of Culture - Why social media is challenging German culture

What makes Google tick - So much more than a search engine

Your company profile as the center of over 50 Google services - How many do you actually know?
Your online reputation - the light and shade of Google reviews
Google Ads rethought - Why YouTube advertising is more efficient than text advertising

What marketing can learn from silent movies: How visual language strengthens your brand

Remembering in images - What feeling do you want to create with your brand's imagery?
Corporate values in images - What symbolism do you use in your company?
Trust in images - How to enhance your company through other brands

SMARKETING: How sales and marketing grew together

Online marketing was yesterday, today inbound is the new magic word
Attract customer contacts like a magnet
How HubSpot as a CRM brings you new customers and makes existing customers makes existing customers happy

References & Press

Extract of company references:

amedes group, Deutscher Galopp Dachverband Galopprennsport, Gedeon Richter Pharma, STADA / Aliud Pharma, Ferring Pharmaceuticals, DMS Deutsche MundgesundheitsStifung GmbH, Goldmann Records, DuMont Mediengruppe, Convista Faktor Zehn, Rheinisch-Westfälischer Genossenschaftsverband, Mercedes-Benz Berlin and Düsseldorf.

LINKEDIN References:

"Stefan Strauss was a guest trainer in my Virtual Assistant student community. He generously prepared and delivered a 3 hour workshop on social media marketing principles and it was very well thought out, researched, and he provided ample opportunities for my students to ask questions and even get personal feedback on their social media presence! The session was conducted over Zoom which meant our students could participate in real time and Stefan created a truly engaging environment. I thank Stefan for sharing his wisdom with our community and wouldn't hesitate to recommend him to anyone needing social media coaching or intel, our students were very happy!"
Hannah Dixon, CEO, The Virtual Excellence Academy: VA & Freelance Coach, Recruiter, 30k+ Global Learners, DEI Integral Youth VA Training Lead, MaNaBu (NPO) Digital Nomad of 15 yrs CEO

"Dr. Stefan Strauss is a super competent trainer with a high level of practical relevance. It doesn't get boring for a minute and he answers all questions simply and comprehensibly." Alexandra Megid, VP Marketing Healthy Snacks/MD CornyVP Marketing Healthy Snacks/MD Corny

"In February 2018, I attended the IHK E-Commerce Manager course in Düsseldorf and I am very impressed with Mr. Strauss and his way of conveying the content. For me personally, Mr. Strauss' units were the most valuable of the course, as they were incredibly practice-oriented and lively. A clear recommendation for anyone working in online marketing or e-commerce."
Daniel Walendy, Strategic Account Manager E-Commerce WD-40

-->Over20 Linkedin references

-->Over80 Google references

Awards:

2004 Company Founder of the Year, awarded by Handelsblatt and BJU (now DIE JUNGEN UNTERNEHMER)
2011 Appointed Professor of Marketing and Media Management at FOM
2013 BCW(FOM) Foundation Award for excellent teaching, Professor of the Year