Thomas Tornatzky

The WOW of the brand - exponential advertising impact through intelligent combination of clear positioning and creative branding

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Category

Marketing, Media & PR

Languages

de de
Thomas Tornatzky
Speaker Thomas Tornatzky

  • SHOWREEL - Thomas Tornatzky

  • Teaser - Wissensforum

  • Teaser - Digital Lions

  • Teaser - Wissensforum

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Vita

Today's agency head, serial entrepreneur and start-up investor has more than 15 years of practical experience and has helped hundreds of companies to position themselves successfully in a wide variety of markets. His specialties are corporate branding, employer branding and personal branding. His goal is to provide companies with a differentiated identity through creative intelligence, innovative methodology and systematic planning of the relevant brand contact points, thus leading to greater entrepreneurial success. In his lectures and seminars, he inspires his audience with his charming and authentic manner. The mission: to inspire the audience, to set important impulses - all based on scientific findings and years of practical know-how.

Topics

Integrated Brand Management in the Touch Point Jungle

  • How you find out the relevant touchpoints of today and attract customers magnetically
  • How to link different measures in such a way that you communicate in a creative, integrated and, above all, differentiated way
  • How you manage to make your company a lasting WOW brand

The Founders Key for Success

  • How to build a start-up successfully and sustainably and move from thinking to acting
  • What tricks you can use to get the most out of your company with a limited budget 
  • How to use sustainable tools to market yourself, your company and product for long-term success

Ideas - The Currency of the Future

  • How to keep your creativity engine running, keep it fired up and become an idea generator
  • How you succeed in creating and integrating an ideas factory 
  • Tips, tricks and tools on how to get your employees' "source of ideas" bubbling away
  • The way is the goal - How to get from the idea to consistent implementation

References & Press

Excerpt customer list:

  • Deutsche Post, AXA, Falc, Jobcenter, Renault, Senzera, RADIUM, Rhenag, DKV

Awards:

  • German Brand Award
  • German Agency Award
  • Consultant of KfW and BAFA
  • Trained business coach

Customer testimonials:

"We can simply recommend Thomas to anyone looking for a speaker who presents marketing topics in a simple and understandable way."
Lara Kahlen, MEDIENHAUS AKADEMIE

"The feedback has been consistently positive. Thomas is a luminary on the stage."
Matthias Neugebauer, ST@RT HÜRTH

"We've done a cool job of setting ourselves apart from the insurance market and making ourselves a brand that appeals to young people."
Denis Ochtendung, AXA 

"Thomas Tornatzky is one of the most creative thinkers in our country,
and he captivates audiences with his charming and inspiring manner."
Bernd Schürmann, Deutsche Post

 

 

Publications

book

Marketing für Existenzgründer, Jungunternehmer & Start-Ups - Von der Idee bis zur Umsetzung

ISBN : B084JTSMDZ

19.99 €

Podcasts

The Walk of Brand

Erfolgreiche Branding - Die sieben wichtigsten Fragen

Go to podcast

The Walk of Brand

Marketing in Zeiten von Corona Krise

Go to podcast

The Walk of Brand

11 ERFOLGSFAKTOREN FÜR REICHWEITENSTARKES MARKETING IN ZEITEN VON CORONA

Go to podcast

The Walk Of Brand

Mitarbeiter gewinnen durch eine starke Employer-Brand

Go to podcast

The Walk Of Brand

Personal Branding: Werde zu einer starken Personenmarke

Go to podcast

The Walk Of Brand

Branding: Warum es so wichtig ist seine Marke klar zu positionieren

Go to podcast

The Walk Of Brand

Das Zusammenspiel von Personal, Employer und Corporate Brand

Go to podcast

The Walk Of Brand

Brand Purpose - Soziales und gesellschaftliches Engagement von Firmen

Go to podcast

The Walk Of Brand

Interview mit Danijel Herkenrath - Employer Branding als Erfolgsfaktor bei der Mitarbeitergewinnung

Go to podcast

The Walk Of Brand

Zehn Tipps für starkes Online-Branding: So machst du deine Marke im Web erfolgreich

Go to podcast

The Walk Of Brand

Interview mit Christian Jager - Branding im Gesundheitswesen

Go to podcast

The Walk Of Brand

Die Innovativsten Marketing-Kanäle für dein Unternehmen

Go to podcast

The Walk Of Brand

Interview mit Nathalia Schwarz - Branding in Zeiten von Digitaler Tarnsformation

Go to podcast

The Walk Of Branding

Fünf Tipps für den Aufbau einer erfolgreichen Personal Brand

Go to podcast

The Walk Of Brand

Bestandskundenbegeisterung als Einer der wichtigsten Erfolgsfaktoren im Marketing

Go to podcast

The Walk Of Brand

Interview mit Lasse Hofmann - Senior Specialist Employer Branding bei der REWE digital

Go to podcast

The Walk Of Brand

Interview mit Christian Conrad - Erfolgsfaktor Magnetische Unternehmenskultur

Go to podcast

The Walk Of Brand

Selfmade - Der Mensch hinter dem Podcast

Go to podcast

The Walk Of Brand

Interview mit Steve Kroeger - Vom Bergsteiger zur erfolgreichen Personal Brand

Go to podcast

The Walk Of Brand

Kundengewinnung via Facebook, Instagram und Google

Go to podcast

The Walk Of Brand

Erfolgsfaktor Magnetische Unternehmenskultur

Go to podcast

The Walk Of Brand

Sieben Tipps für ein erfolgreiches social Media Recruiting

Go to podcast

The Walk Of Brand

Blog meets Podcast

Go to podcast

The Walk Of Brand

Interview mit BBQ-Weltmeister Oliver Sievers- Die Erfolgsfaktoren im Personal Brand

Go to podcast

The Walk Of Brand

Die 9 Bestandteile erfolgreichen digitalen Brandings

Go to podcast

The Walk Of Brand

Interview mit Benjamin schwarz - Wie wichtig sind soziale Aspekte im Employer Branding

Go to podcast

The Walk Of Brand

Interview mir Vaka Gadimov - Wie kann TikTok als Marketing-Kanal richtig genutzt werden?

Go to podcast

The Walk Of Brand

LinkedIn - der Schlüssel zu einer erfolgreichen Employer Branding

Go to podcast

The Walk Of Brand

Erfolgsfaktor - Sales Funnel

Go to podcast

The Walk Of Brand

Interview mit Fabian Fitzner - The Power of Network Marketing

Go to podcast

The Walk Of Brand

Interview mit Michael Di Figlia - Wie wichtig ist die MAFO im Rahmen eines professinellen Brandig

Go to podcast

The Walk Of Brand

Interview mit Michael Keller - Als Wildsommelier zur erfolgreichen Personal Brand

Go to podcast

The Walk Of Brand

Erfolgreiche Marketingführung

Go to podcast

The Walk Of Brand

Brand Awareness im E- Commerce

Go to podcast

The Walk OF Brand

Was ist digitales Branding, und wie machst du es richtig?

Go to podcast

The Walk Of Brand

Virtuelle 3D Rundgänge als Verkaufsargument

Go to podcast

The Walk Of Brand

Interview mit markus Heim - Erfolgsfaktor Marke in der Gastronomie

Go to podcast

The Walk Of Brand

Interview mit Mr Matching Marting Müller - Netzwerken im Lockdown

Go to podcast

The Walk Of Brand

Interview mit Philip Semmelroth - Professionelles Branding in Dienstleistungsunternehmen

Go to podcast

The Walk OF Brand

Interview mit Stefan Frigger - Nachhaltigkeit in der Markenführung

Go to podcast

The Walk Of Brand

Interview mit Dr. Alexander Langenbach - Professionelles Branding für Zahnarztpraxen

Go to podcast

The Walk Of Brand

Marketing Reloaded - Einsatz von KI im Marketing für KMUs

Go to podcast

Presentation types

  • Factual presentation

  • Impulses and motivation

Required equipment

Projector
Projector
Laptop
Laptop
Headset
Headset
Windows notebook
Windows notebook
Flipchart
Flipchart